Briefly describe the two levels of global strategies. According to Frynas & Mellahi (2015), the two levels of multinational organization are headquarters level strategies and subsidiary level strategies. As the name of these strategies suggest, these strategies are formulated either …

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To what extent can competitive intelligence and benchmarking help a firm’s global strategy? Competitive intelligence and benchmarking both are utilized to enhance competitive advantage. In competitive intelligence, an organization tries to win over competitive advantage by innovatively dealing with and …

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What is the difference between the Resource-based Perspective and the Positioning Perspective? Resource Based perspective and the positioning perspectives both focus on the competitive advantage of a business. The point the both differ at is the variables that contribute to …

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What problems do managers face in conducting a global Five Forces analysis? Global Five force model is a model that is used by managers to conduct a competitive analysis base on five market forces i.e. bargaining power of suppliers, treat …

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How can strategic group analysis help managers in formulating a firm’s strategy? Managers can benefit from strategic group analysis in my opinion in formulating firm’s strategies. It would depend on what kind of strategies the managers are aiming at. If …

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What is the difference between market segmentation analysis and strategic group analysis? Market segmentation is a concept widely used in business marketing. This concept refers to the division or segmentation of the consumer market. The consumer market is divided into …

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