Steps involved in the marketing process

Marketing is a process in which advertiser tries to lure customers by telling the customer the positive sides of the products while making his/her profits.

  1. Market Analysis: In this step, market analysis is done to know what customer want and also analysis is done about competitors.
  2. Marketing Strategy: After analysis, a proper strategy must be established to fulfill customer needs.
  3. Developing Market Mix decisions: Here, decisions related to marketing should be taken like that customer is also satisfied and company will also get profits.
  4. Implementation and Control: As the proper strategy is ready for this step, therefore implementation is done in this step. The only implementation is not needed, but continuous monitoring is also required to make customers satisfied for a longer period of time.